CY SERRANO

We Silicon Beachers do a lot of things really well. We can code, sell, develop and pitch. We're the movers and shakers of the West Side and we have the potential to use that to help make our corner of the world a better place. Our purpose is to bring the Silicon Beach community together to do some good ol' volunteering and community service around the neighborhood... And to share a drink or two afterwards. We gladly welcome suggestions from our members for other opportunities where we brigaders can lend a hand. Visit our meetup group (http://www.meetup.com/Silicon-Beach-Volunteer-Brigades/) for more details on our upcoming events. It's time to Do Good!

BetterWorks is one of LA’s hottest start-ups and is being led by three serial entrepreneurs – Paige Craig (LA angel investor – 43 deals in the past 2 years), Zao Yang (Creator of Farmville, sold to Zynga) and George Ishii (Paypal/Cofounder of Geni & Yammer). BetterWorks has developed an online platform which combines time & money saving perks with tools to increase employee engagement, collaboration and overall productivity. We've been featured in Forbes, Entrepreneur Magazine, and Tech Crunch: http://blog.betterworks.com/in-the-news/ Our investors include Redpoint Ventures, SV Angel, ff Venture Capital, SoftTech VC, and several high profile angel investors: http://www.betterworks.com/investors

The Leadership Seminar Chairperson (LSC) is responsible for all aspects of the Leadership Seminar. The LSC plays the lead role in coordinating seminar committee efforts and ensuring committee assignments are completed in a timely fashion. The LSC’s responsibilities include: • Liaison with HOBY International. • Recruitment of a seminar planning committee. • Comprehensive seminar planning. • Formation of recruitment goals and plans; attainment of goal by deadline. • Preparation of a seminar budget. • Formulation of a fundraising plan and funds generated 5% in excess of expenses. • Preparation of seminar program that complies with HOBY International requirements. • Information updates to the board as requested (at least quarterly) relative to recruitment, program and fundraising progress. • Liaison work between the Leadership Seminar Committee, CLeW Committee, and Alumni Committees for coordination of projects. • Submission of year-end financial statement to the board. • Identification of a successor for the chairperson's position.

Led redesign of older logo, website and other visual-related assets. Developed and executed the current design & visual marketing strategy. Programming and build-out of current website. Designed flyers and programs. Worked with executive producers and marketing director to build a fresh and cohesive brand behind the festival.

A Cappella Records (ACR) is an independent record label based in San Francisco, CA that provides digital licensing and distribution services to a cappella groups. In a genre dominated by cover songs and characterized by mashups, in-line samples and medleys, ACR acquires the appropriate rights and disperses mechanical royalties to over 250 publishers. A Cappella Records currently distributes over 2000 songs to 400 digital retailers including iTunes, Amazon, Rhapsody, Spotify and Rdio. Five of our artists have been featured on the NBC a cappella reality show – "The Sing-Off". As of November 2011, A Cappella Records has sold over half a million digital downloads.

Founder and Principal for DesignLabs Los Angeles, an entrepreneurial venture created out of the Lloyd Greif Center for Entrepreneurial Studies at the USC Marshall School of Business. My business provides other new ventures on a bootstrap budget in the Greater Los Angeles area with creative consulting and business graphic identity solutions.

Provide facilitation for small groups of young adults at HOBY seminars at both the local level and at the annual World Leadership Congress.

Responsible for maintaining Alumni Base for the Hugh O'Brian Youth (HOBY) Leadership Central California affiliate. Responsible for keeping alumni informed on and involved in HOBY related news and events. A lot of interfacing with ambitious youth of 15-20 years old.

Conceptualize, plan and execute programming for Freshmen student development. Provide counseling and support for first year students. Inform and enforce campus policy for residential life.

Bacherlor of Science in Business Administration

B.S. in Business Administration, Communication Design
Activities: Residential Education, Troy Philippines, Trojan Men A Cappella, Campus Ministry

Personal Website, BetterWorks

A Cappella, Entrepreneurship, Friends, Graphic Design, HOBY, Leadership Development, Music, Musicals, Photography, Service Learning, Social Change, Social Justice, Social Entrepreneurship, Singing, Spirituality, Student Life, Theatre, Volunteerism, Web Design